Magnite, the largest independent sell-side advertising platform, debuts today following the merger between Rubicon Project and Telaria in April 2020. "We actively ensure the sell-side has a seat at the table when discussing the future of our industry. For more information about Magnite, please visit www.magnite.com. ", “Magnite represents the next evolution of the programmatic marketplace for the open internet," said Tim Sims, Senior Vice President of Inventory Partnerships at The Trade Desk. About Magnite We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. (The Trade Desk is the largest independent buy-side ad platform and is often a counterparty to Magnite's sell-side platform.) All rights reserved. Magnite’s commitment to community-driven, open solutions empowers publishers to manage their inventory and revenue on their terms. As we innovate to serve clients in a cookie-less environment, we welcome Magnite's partnership for a more transparent, fair and trusted programmatic ecosystem that helps publishers and advertisers transact more effectively. The company is focused on the sell-side rather than the buy-side, meaning that it works with publishers, streamers, and websites to sell their advertising space. About Magnite. 23, 2021-- Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform, today announced a new, state of the art data center facility in Singapore We were built by combining Rubicon Project's programmatic expertise and Telaria's talents in CTV. “Uniting our rich technology, experience and partnerships under the Magnite brand brings us closer to being an essential partner for publishers and buyers. Magnite Website Privacy Policy | Ad Choices & Opt-Out, Meet Magnite, the Largest Independent Omnichannel Sell-Side Platform in the World, https://www.businesswire.com/news/home/20200630005319/en/. We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. Rubicon Project and Telaria Rebrand Under Magnite; Nasdaq Ticker Symbol Change to “MGNI” from “RUBI” on July 1st. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV. What does Magnite do? Magnite unifies Rubicon Project’s expertise as a scaled programmatic exchange and Telaria’s leading CTV capabilities to better connect publishers with thousands of buyers and brands. Magnite is a "sell-side" advertising technologist. Magnite Makes a Big Acquisition and Drops Preliminary Results The sell-side digital ad platform just got a LOT bigger. Acquisitions. “We are excited to have over 600 people across 15 countries come together as Magnite as we start the incredible journey ahead,” said Michael Barrett, President & CEO of Magnite. The company’s omnichannel advertising platform enables publishers to monetize across all auction types and formats including CTV, desktop display, video, audio, and mobile. We were built by combining Rubicon Project's programmatic expertise and Telaria's talents in CTV. We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV. Magnite is the largest sell-side platform with an experienced management team and has a pristine balance sheet, giving it scale, leadership, and financial fortitude. Google's Non-Announcement Shocks The Ad Industry - Again, Magniteがシンガポールの新データセンターに投資 ― アジア太平洋地域での事業拡大を支援, Women’s History Month Q&A: Meet Solmaz, Jenny, Maxine, and Ashley, Buyers.json Brings Greater Transparency to the Buy Side. Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform, today launched the open beta of Unified Decisioning, a solution that … Read our website privacy policy and cookie statement to learn more. The company is now the world’s largest sell-side platform (“SSP”) for buying … Given the long … Magnite is the world's largest independent sell-side platform. Strategic move increases Magnite's data capacity by 50% to support its unified omnichannel platform. Magnite (NASDAQ: RUBI), the largest independent sell-side advertising platform, debuts today following the merger between Rubicon Project and Telaria in April 2020. Magnite (NASDAQ: MGNI), the largest independent sell-side advertising platform, will announce its financial results for the quarter ended September 30, … “We will continue making strides in areas such as addressable CTV in partnership with Magnite to deliver enhanced experiences for our audiences and advertisers.”, "Now more than ever, publishers and technology partners should unite to highlight the value of programmatic advertising," said Felix Zeng, Head of Programmatic Sales, IBM Watson Advertising. "Bringing together the omnichannel capabilities of display and mobile from Rubicon Project combined with Telaria's success in the ever-growing CTV space, we look forward to working with Magnite to increase scale and value for advertisers and publishers across the supply chain.”, “We are excited by the inventory access, product capabilities and business practices Rubicon Project and Telaria will bring to market,” added Vin Paolozzi, Chief Investment Officer, Kinesso (IPG). Magnite is the world's largest independent sell-side platform. The company aims to be the sell-side equivalent of The Trade Desk, which helps marketers find media inventory as an independent demand-side platform (DSP). Magnite, the largest independent sell-side advertising platform, today announced a new, state of the art data center facility in Singapore, unifying its footprint for all media types in the heart of the Asia-Pacific (APAC) region. Anchored in sunny Los Angeles, California, bustling New York, New York and historic London, Magnite has offices across North America, EMEA, LATAM and APAC. That means full access to everything we have—our tech and teams to keep you ahead of the curve, our deep experience to guide you, and our independence to provide open-minded advice. Magnite, Inc. (f/k/a The Rubicon Project) Advertising Technology Privacy Policy, Magnite CTV, Inc. (f/k/a Telaria) Advertising Technology Privacy Policy, Copyright 2021 Some are essential to make our site work; others help us improve the site. And because the company doesn’t own any media interests, it can provide unconflicted guidance to publishers paired with exceptional client service. LOS ANGELES--(BUSINESS WIRE)--Jun. Magnite Bull vs Bear Arguments Magnite (NASDAQ: MGNI) is a company formed through the merger of Rubicon Project (ad exchange specialist) and Telaria (Connected TV or CTV advertising company). We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. In September 2009, the Rubicon Project acquired OthersOnline, an audience profiling technology company based in Seattle. Magnite unifies Rubicon Project’s expertise as a scaled programmatic exchange and Telaria’s leading CTV capabilities to better connect publishers with thousands of buyers and brands. Magnite is the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Magnite is a digital advertising industry company that has made inroads into the fast-growing Connected TV (“CTV”) space (thanks to its April 2020 merger with Telaria). We’re Magnite (NASDAQ: RUBI), the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV. Magnite is dedicated to improving the vibrancy and longevity of the advertising ecosystem. View source version on businesswire.com: https://www.businesswire.com/news/home/20200630005319/en/, Media Relations Charlstie Veith Trading under the new ticker symbol will begin at the open of the market on Wednesday, July 1, 2020. The sale of SpotX to L.A.-based Magnite, which bills itself as the industry’s largest independent sell-side advertising platform, is expected to close in … It offers a global exchange system for advertising, it connects ad sellers and ad buyers worldwide. Magnite, the sell-side platform formed after last year's merger of Rubicon Project and Telaria, agreed to buy rival SpotX for $1.17 billion in cash and stock from RTL Group. … Initial purchasers of the notes will have a 13-day option to purchase up to additional $50 million notes. At Magnite, we believe that collaboration is the path to a thriving ecosystem that works for everyone.”. About Magnite. No actions are needed from the company's current stockholders relative to the ticker symbol change. Magnite | 4,008 followers on LinkedIn. The result will enable publishers to monetize across all auction types and formats including CTV, desktop display, video, audio, and … Magnite is an omnichannel sell-side programmatic advertising platform. Why Connected TV Stock Magnite Is a Buy After Q3 2020 ... and this sell-side ad platform for content creators and publishers will find plenty of new growth outlets for its platform. © Copyright 2021 Magnite, Inc. All rights reserved. 17 talking about this. This site uses cookies to store information on your computer. The planned acquisition will create the biggest independent connected TV and video advertising platform in the programmatic marketplace, the company said in an announcement. The merger made Magnite the world's largest independent omnichannel sell-side platform. You won’t find any walls (or hidden fees) around our garden, so everything you spend goes further. About Magnite. Collaborating with leading publishers, global brands and buyers, and technology peers is central to that effort. “As we continue to navigate a channel-agnostic, audience-first addressable approach the combined assets and experience of the two companies are poised to help IPG and Kinesso deliver unique opportunities to our clients.”, Andy Goode, Executive Vice President, Head of Biddable Media, Havas, commented, “Magnite’s product innovation and partnership commitment has proved to be foundational to our supply path optimization work. Now, more than ever, our industry needs an independent alternative to the walled gardens. Magnite, Inc. You get access to our global scale, advanced brand and fraud protection, and top-notch tech to help you find more of the audiences you want, wherever they are. It claims to be the “largest independent sell-side platform” with notable customers such as Disney and Samsung, among others. Since we’re not in competition with you, we work for you. Think of banner ads, pop-ups, and ad-breaks on your streaming network. 949-500-0003nkormeluk@Magnite.com. The company also announced that its ticker symbol on the Nasdaq Global Select Market will change to "MGNI" from "RUBI." The largest independent sell-side advertising platform, built from Rubicon Project & Telaria. The company is pleased to launch with the support of a variety of industry leaders: “We’ve had great success working with both the Rubicon Project and Telaria teams to monetize our inventory programmatically across CTV, mobile and desktop display,” said Bill Murray, Vice President of Programmatic Solutions at Discovery Inc. “The unification of their technologies as Magnite will bring greater synergy and efficiency to our omnichannel monetization and sales strategies.”, “Having partnered with Telaria for many years on industry-leading programs, including executing the first live sports programmatic ad offering together, we’re excited to see this spirit of innovation continue at Magnite,” said Kevin Arrix, Senior Vice President of DISH Media Sales. Find us on Nasdaq at MGNI. We’ll help you win across every channel, every format and on your terms. Magnite unifies Rubicon Project’s expertise as a scaled programmatic exchange and Telaria’s leading CTV capabilities to better connect publishers with thousands of buyers and brands. 516-300-3569cveith@Magnite.com, Investor Relations Nick Kormeluk Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV. Strategic move increases Magnite’s data capacity by 50% to support its unified omnichannel platform. We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. If you’ve never taken a close look at the company, it might surprise you to learn that Magnite is the world’s largest independent omni-channel sell-side advertising platform.. The World’s Largest Independent Sell-Side Advertising Platform: The combination of Rubicon Project’s programmatic scale and expertise with Telaria’s leadership in CTV technology and premium partnerships, will create the world’s largest independent sell-side advertising platform. Magnite (NASDAQ: RUBI), the largest independent sell-side advertising platform, debuts today following the merger between Rubicon Project and Telaria in April 2020. Magnite is the world’s largest independent sell-side ad platform. We’re looking forward to continuing our partnership with Magnite as we work to transform industry practices to bring value to Havas clients.”. By continuing to use this site, you consent to the placement of these cookies. Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform, today announced that it has entered into a definitive agreement to … Magnite (NASDAQ: MGNI), the world’s largest independent omnichannel sell-side advertising platform, released its "CTV: The Future Forward" report. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV. Magnite Invests In New Data Center in Singapore to Support Growing APAC Business Strategic move increases Magnite’s data capacity by 50% to support its unified omnichannel platform SINGAPORE --(BUSINESS WIRE)--Mar. 30, 2020-- Magnite (NASDAQ: RUBI), the largest independent sell-side advertising platform, debuts today following the merger between Rubicon Project and Telaria in April 2020. We’re Magnite (NASDAQ: RUBI), the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Independent sell-side advertising platform Magnite Inc (NASDAQ: MGNI) announced its intention to offer $350 million convertible senior notes due 2026 in a private institutional offering.. Publishers use its platform to make money on their content, listing ad slots for buy-side advertising … The world's largest independent sell-side advertising platform, built from Rubicon Project and Telaria for every channel and format. And the world's leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. In addition, Magnite makes it easy for buyers to connect efficiently to global audiences across every channel and format. Find us on Nasdaq at MGNI.